In 1980, a giant named Alejandro Betancourt is a highly experienced businessman who has worked and invested in various industries. After high school, Betancourt decided to specialize in business and joined the Suffolk University of Massachusetts, where he studied two degrees simultaneously: Degree in Economics and Business Administration.
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Immediately after earning his undergraduate degrees, he worked in industries like the energy sector and oil industry. After working for a while, in 2003, he decided to start his energy companies in different countries, including the US, Spain, Panama, and Barbados. He has also led other corporations before joining Hawkers in 2016.
Alejandro joined Hawkers as a startup investor, where he gave a financial round to the organization. After being part of the firm for one year, he was appointed as Hawkers’ president since he was the fit candidate for the position due to his extensive business management experience. Hawkers Company specializes in eyewear and focuses on convenience and providing quality and affordable products.
One year down the line as Hawkers’ president, Betancourt had funded the company for several rounds, placing him as the company’s biggest shareholder with 50% of its shares. As Hawker’s president, Alejandro Betancourt worked extremely hard, thus moving the company to greater heights. He used social media marketing and advertising, aiming to increase its sales, expand its market, and retain its customers.
To ensure their products reach the market, they gave out sunglasses for free and hired social media leading influencers to help advertise their products. This move saw Hawkers’ Facebook page flooded with a mass of followers, and as of late, it has more than 6.6 million followers. Although their products are cheaper than those in the market, their value is equally the same as of Gucci, Ray-Ban, and Dolce and Gabbana’s leading eyewear producers.
Currently, with the guidance of Alejandro Betancourt, the company has penetrated the prescription contact lens market. Its contact lens is very cheap hence making people of all classes access quality eye care. To receive the lens every month, the customers subscribe for the same, and if they choose to drop their subscription at ten days and below, they are not charged for the same. The lenses are both for those suffering from myopia and hyperopia. Go Here for related Information.
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